Homeowners Aren’t That Happy
Homeownership is often seen as the ultimate goal of achieving the so-called “American Dream” and it has long been touted […]
Consumer Behavior
Decode consumer behavior with blogs and articles on shopping psychology, trends, and insights that drive marketing success from M2.0 Communications.
9 Psychological Reasons Behind Impulse Buying
The chance to make an impulse purchase is at every corner. Understanding the psychology behind impulse buying can help explain
The Rise of the Pandemic Buyer
The pandemic may have brought a halt to our daily routines, but it has also set in motion a revolution
Reasons Why Filipinos Are Embracing Cashless Payment Options
More Filipinos today are opting to use digital payment methods for their daily transactions. Understand the motivations behind this trend
Investigating the Psychology Behind Luxury
From designer handbags to high-end cars, more and more Filipinos are willing to splurge on these luxury items—and they’re also
How Drinking Coffee Can Impact The Way You Shop
Coffee and shopping may seem like an innocent combination, but the effects of caffeine on our minds can have a