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Media Monitoring

Catch What Matters
Before It Shapes the Story

Media monitoring gives your team a live, always-on feed of every mention across print, broadcast, online, and social channels. Built for communications and marketing leaders who need to know what’s being said about their brand, their competitors, and their industry as it happens, not after the fact.

From Setup to Always-On Coverage Intelligence

1
Define Your Landscape
We map your brand keywords, competitor set, industry terms, and priority media sources across print, broadcast, online, and social channels.
Business Development · Client Success
2
Configure Media Dashboard
Our analyst team builds your monitoring framework, configuring keyword tracking, source lists, alert thresholds, and channel filters.
Analysts Team
3
Activate Continuous Capture
Media Meter goes live, capturing mentions across your full media landscape. Coverage flows into your dashboard automatically with source attribution and channel tagging.
Insights Team
4
Alert and Escalate
Critical mentions trigger real-time alerts to your designated contacts. Your Client Success team reviews coverage spikes and escalates anything that needs immediate attention.
Client Success
5
Report and Refine
Regular reporting summarizes coverage volume, outlet breakdown, and trending stories. We refine keyword sets and source lists based on what the data reveals each cycle.
Insights Team · Client Success

Tangible Deliverables From Your Monitoring Engagement

Real-Time Media Meter Dashboard Access

Live access to your brand’s monitoring dashboard with search, filter, and export capabilities. View mentions by channel, date, source, and sentiment. Accessible anytime, from anywhere.

Automated Coverage Alerts

Customizable alert triggers sent to your team when Media Meter detects critical mentions, coverage spikes, negative sentiment flags, or competitor activity that requires immediate response.

Periodic Coverage Summary Reports

Structured reports (daily, weekly, or monthly cadence based on your needs) summarizing total mentions, outlet breakdown by channel, top-performing stories, and coverage trends across your monitoring period.

Competitive Coverage Tracker

Side-by-side view of media coverage across your competitive set. Tracks share of voice by outlet, coverage volume over time, and identifies which narratives competitors are earning coverage on.

Trending Stories and Topic Flags

Media Meter identifies emerging stories and trending topics across your monitored landscape, flagging narratives gaining traction before they peak. Helps your team prepare responses or capitalize on momentum.

Media Landscape Recap

A weekly, monthly, or annual summary capturing your brand’s total media footprint for the timespan: coverage volume by quarter, top-performing stories, and highest-reach outlets. Designed to plug directly into annual reports, leadership reviews, or planning sessions for the year ahead.

Monitoring Works Best With Context

Brand Performance Analysis

Monitoring captures what’s being said. Brand performance analysis interprets what it means for your competitive position. Running both means your strategic recommendations are always grounded in live coverage data.

Social Listening

Media monitoring tracks earned coverage. Social listening captures what audiences say beyond media outlets. Together, they give you the full picture of brand perception across every channel.

Frequently asked
questions​

Media Meter covers Philippine media comprehensively across print, broadcast, online news, and social media platforms. We track national broadsheets, regional publications, TV and radio networks, digital news outlets, and social channels including Facebook, X, Instagram, TikTok, Reddit, and YouTube. For international coverage needs, we complement our proprietary platform with global media databases through our PROI, SAMA, and AMIN network partnerships.

Online and social media mentions appear in Media Meter as they’re published. Print and broadcast coverage enters the system based on publication and airing schedules, with our team processing these into the dashboard within the same business day. Alert thresholds for critical mentions are configured during setup so your team receives notifications immediately when coverage meets your escalation criteria.

Yes. Competitive monitoring is configured during the initial landscape mapping stage. Media Meter tracks your brand and your competitive set using the same keyword and source framework, so coverage comparison is built into the platform from the start. Most clients monitor three to five competitors alongside their own brand, though the competitive set can be expanded at any time.

Media monitoring captures and tracks coverage from identifiable media sources: news outlets, journalists, broadcast networks, and editorial content on social platforms. Social listening focuses on audience conversations, sentiment patterns, and organic discussion that happens outside of formal media coverage. Many clients run both: monitoring for real-time awareness of earned media, and social listening for deeper audience intelligence.

Ready to See Every Mention
as It Happens?

Stop relying on delayed clip reports. Let’s set up a monitoring framework that keeps your team informed and ready to act.

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