UI & UX Design
- Customer Experience Design
- Clickable Prototypes
- User Journey Testing
- Content Mapping
Content Ideation Creation
- Campaign Design
- Cross-platform Creative Design
- Content Strategy Development
- Email Content Development
- Writing & Editing for Web
- Brand Voice Document & Writing Guides
Video Production
- Brand Stories Animation
- Event Documentation
- Corporate Audio-Video Presentations (AVPs)
- Explainer & Educational Video
01
UI & UX Design
Fortify your primary conversion channels. Give your audience the smoothest route to purchase by eliminating design barriers and frontloading value.
For many industries, the company website is the channel where the customer ultimately makes a purchase. After we define the website’s goals and align this with the user’s goals, we strengthen the information architecture so that the clickstream has no bottlenecks. By ensuring that the navigation is focused, M2’s website design team can get your user where they need to be in the fastest possible way. We ensure that the experience is efficient for all users–whether they are existing or returning visitors.
We create clickable prototypes that undergo A/B testing to make sure that there is universal accessibility that caters to different audiences, and that the design is scalable for future growth.
02
Content Ideation Creation
Consistently release engaging content, and be assured that your hygiene, hub, and hero content are always conversation starters. Never miss an opportunity to talk to your audience by having a well-maintained content calendar.
Our creative agency’s adaptive content draws from the data-mined interests and conversation behavior of your target audience across relevant online platforms, depending on where they are in their buying cycle. To maximize lead generation, M2 utilizes email marketing that attracts keyword-induced click-throughs. From there, we steer them into the content ecosystem through carefully curated material according to your brand’s persona.
After the correct strategies have been applied, we design campaigns surrounding those platforms to regularly ensure that your brand has high engagement rates.
03
Video Production
Use imagery to communicate succinctly. Simplify complex topics and present them to audiences from diverse backgrounds with the right media necessary for each message.
As a creative agency, we take care of end-to-end photo and video production services: from creative conceptualization, storyboards, production timeline mapping, location and talent management in pre-production; to timely execution, client servicing and ready contingencies in the production phase; to offline editing, color grading, and motion graphics in post-production.
As a communications agency, our team’s experience in telling brand stories across different industries allow us to precisely determine the type and tone of collaterals that any PR and marketing campaign needs — from journalistic photo documentation to information-heavy explainer videos for reputation-building corporate AVPs.
04
Graphic Design
Seal your brand identity by staying visually consistent in all your collaterals. Let your audience know that you are well-versed in the instinctive visual language they already speak.
Design is more than just using the precise hue or choosing the right typography, which if done incorrectly, may instantly turn away a key member of your target audience. Design is also about the non-verbal organization of ideas at a glance. It is important for messages to be understood, even at surface level, before they can convert.
We are a PR firm that ensures that your messages always hit the mark, and that each piece of communication serves to further solidify a target identity: your brand system. M2’s Creatives Team creates and executes your visual strategy and ensures that your brand stays distinguished.