Ever scroll through social media craving your Lola’s adobo but realize you never actually learned her secret technique? Or find yourself homesick for that perfect bowl of sinigang but stuck with bland recipe approximations that just don’t hit the same? The best Filipino food bloggers do more than share recipes. They preserve culinary heritage, one digital story at a time.
The Filipino food scene in 2025 isn’t about sterile cooking instructions or impossible-to-find ingredients. These food creators are proving that cultural preservation happens through authentic storytelling, practical techniques, and genuine connection to our roots—even when you’re cooking in a tiny apartment thousands of miles from home.
Top 10 Filipino Food Bloggers to Follow
- Vanjo Merano – Panlasang Pinoy
- Lalaine Manalo – Kawaling Pinoy
- Raymund Macaalay – Ang Sarap
- Joel Binamira – Market Manila/Zubuchon
- Jun Belen – Jun-blog
- RG Enriquez-Diez – Astig Vegan
- Bebs & Armin – Foxy Folksy
- Peachy Adarne – The Peach Kitchen
- Connie Veneracion – Umami Days
- Dwight Co & Team – Pepper.ph
Vanjo Merano – Panlasang Pinoy
Since 2009 | YouTube | Website | Instagram
What started as cooking videos in his Illinois kitchen has become a go-to resource for the Filipino diaspora. Vanjo’s approach focuses on making Filipino cooking accessible anywhere, using ingredients available in mainstream U.S. groceries. His warm “Kabayan, let’s cook!” greeting has become familiar to viewers recreating childhood flavors in foreign kitchens.
His step-by-step cooking videos emphasize everyday lutong-bahay staples like adobo and sinigang, proving that Filipino classics can be made without specialty ingredients.
Lalaine Manalo – Kawaling Pinoy
Since 2013 | YouTube | Website | Instagram
Former food service manager Lalaine turned her California kitchen into a virtual classroom. Her strength lies in detailed recipe troubleshooting and responsive community engagement. Lalaine specialization includes kakanin and regional fiesta foods, featuring recipes for dishes like Bulacan pastillas and Cebu lechon paksiw.
Her conversational recipe notes include FAQ sections that address common cooking mishaps, making her content particularly valuable for home cooks.
Raymund Macaalay – Ang Sarap
Since 2010 | Website | Instagram
Writing from Auckland, Raymund documents Filipino food through travel narratives that trace dish origins and adaptations. His extensive recipe archive includes overseas recreations of Filipino comfort food, showing how these dishes adapt across different locations and available ingredients.
His approach treats food as cultural geography, connecting restaurant experiences with home recreations.
Joel Binamira – Market Manila/Zubuchon
Since 2005 | Website | Instagram
The anonymous “Marketman” who gained recognition when Anthony Bourdain praised his lechon as the “best pig ever.” Joel’s long-form posts blend market ethnography with deep dives into Philippine produce and ingredients.
His market-focused content teaches readers to think about sourcing and ingredients as cultural artifacts, while his lechon experiments led to the Zubuchon restaurant chain.
Jun Belen – Jun-blog
Since 2010 | Website
Photographer-storyteller Jun transforms recipes into essays about memory and diaspora identity. His “ABC’s of Filipino Food” series teaches techniques alphabetically while pairing recipes with personal memoir. His work has been featured in the San Francisco Chronicle, bringing Filipino dishes to mainstream American audiences.
Jun’s content emphasizes the ritual and cultural significance of Filipino cooking processes.
RG Enriquez-Diez – Astig Vegan
Since 2011 | YouTube | Website | Instagram
RG specializes in plant-based versions of traditional Filipino dishes, proving that heritage recipes can adapt to modern dietary choices. Her blog systematically recreates classics like kare-kare, dinuguan, and longganisa using vegetables and mushrooms.
Her cookbook “Filipino Vegan” demonstrates how traditional flavors can be maintained while accommodating plant-based lifestyles.
ALSO READ: 8 Best (and Affordable!) Vegan Spots in Metro Manila
Bebs & Armin – Foxy Folksy
Since 2014 | YouTube | Website | Instagram
This Filipino-German couple documents their move from Germany back to Pampanga, sharing both recipes and insights into food blogging economics. Their transparency about traffic and income provides valuable information for aspiring content creators.
Their focus on Kapampangan sweets like biko and pandesal, plus accessible party food recipes, showcases regional Filipino cuisine.
Peachy Adarne – The Peach Kitchen
Since 2009 | YouTube | Website
Mom-blogger Peachy centers her content around merienda culture and family-friendly recipes. Her approach treats readers like close friends, sharing weekly family menus and practical cooking advice.
Her content particularly highlights regional specialties and afternoon snack traditions that define Filipino hospitality.
Connie Veneracion – Umami Days
Since 2002 | Website | YouTube
Retired lawyer Connie maintains one of the longest-running Filipino food blogs, with over two decades of consistent posting. Her content combines recipe testing with cultural commentary, often exploring colonial influences on Filipino cuisine.
Her editorial independence and refusal to accept sponsored content allows for honest product reviews and culinary critique.
Dwight Co & Team – Pepper.ph
Since 2014 | Website | Instagram | TikTok
Pepper evolved from a humor-focused food blog into a test kitchen with video content. Their “8 Principles” approach encourages evidence-based recipe improvements while rejecting culinary gatekeeping.
Their content includes data-tested upgrades to traditional dishes, showing how heritage recipes can be refined through systematic testing.
Why These Digital Storytellers Matter in 2025
These creators represent cultural preservation through accessible storytelling. These Filipino food bloggers document recipes with detailed instructions, cultural context, and personal stories that connect food to Filipino identity and family traditions.
Rather than treating traditional recipes as unchangeable artifacts, they demonstrate how heritage cooking adapts to modern kitchens, dietary restrictions, and global ingredients while maintaining cultural authenticity.
Their digital platforms ensure that Filipino culinary knowledge reaches both diaspora communities seeking connection to their roots and global audiences discovering Filipino cuisine for the first time.
ALSO READ: 7 Filipino Food Influencers Creating Viral Reviews
FAQ: Filipino Food Bloggers and Recipe Preservation
How do these bloggers help preserve traditional Filipino recipes?
They document recipes with detailed instructions, cultural context, and personal stories that might otherwise be lost. Many include regional variations and family techniques that add cultural depth beyond basic ingredient lists.
Can I trust these online recipes to be authentic?
The bloggers listed here have established reputations through consistent recipe testing and community feedback. Look for creators who explain techniques and include multiple variations or troubleshooting tips.
How do I adapt these recipes if I can’t find Filipino ingredients locally?
Many of these Filipino food bloggers specifically address ingredient substitutions, especially those writing for diaspora audiences. They often suggest mainstream alternatives and explain how substitutions affect final flavors.
What’s the difference between these heritage-focused blogs and regular cooking websites?
These creators emphasize cultural storytelling alongside cooking instruction. They explain historical context, regional differences, and family traditions that give recipes meaning beyond just preparation methods.
How can I support Filipino food bloggers and recipe preservation?
Engage with their content, share successful recipe attempts, contribute family variations in comments, and consider purchasing their cookbooks. Many appreciate feedback on how recipes help readers connect with their heritage.
M2.0 Communications is a Public Relations Firm that specializes in business, technology, and lifestyle communication. We offer a range of PR services including crisis communications, media relations, stakeholder management, influencer marketing, and video production. Learn more about our work on our case studies page.