What Is the Value of Media Relations? When was the last time you picked up a newspaper and really, thoroughly went through it? Do you remember what
Skills You Need for Public Relations Passion isn’t enough to drive a business. Yes, it may be the reason why you started one, but there’s more
The Evolution of Public Relations In the constantly evolving landscape of public relations, it’s essential to chart its growth to fully appreciate its current state
5 Types of Public Relations You Need to Know To some, the term Public Relations (or PR, for short) may seem like a clunky, outdated concept. The first images
From Crisis to Opportunity: Transforming Negative Press into Success Learn to transform challenges into opportunities by effectively managing negative press. Find tips and real-life examples from brands.
What Makes a Good PR Campaign? The public relations landscape is constantly evolving. It shifts according to current trends, world events, and more. While it may
Tips on Improving Media Collaboration During the Crisis This article originally appeared on the Imogen PR website. Send us a message today This article originally appeared on
7 Reasons Why Your Brand Voice is Everything Brands can greatly benefit from creating a unique brand voice that they can use to present to their audience. What
Social Media Platforms: The New PR Tools Companies are shifting their focus to using social media platforms for their PR campaigns. How effective are these platforms in
Crisis Communication: How to Read the Room In times of crisis, the general public look to key personalities to use their platform to contribute to crisis communication